Hot Wheels Legends 50th Anniversary Tour
Tuesday, May 1, 2018
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HAVE WHAT IT TAKES TO BECOME A HOT WHEELS LEGEND?
When Hot Wheels launched the original “Sweet 16” die-cast cars in 1968, they were said to be some of the most influential and legendary cars in automotive history. And now, we’re hitting the road to find custom cars worthy of joining them as HOT WHEELS LEGENDS.
One finalist from each of the 15 cities will join us at SEMA 2018 in Las Vegas, where one lucky winner will be immortalized as a Hot Wheels Legend and get made into a die-cast car sold around the world. Don’t miss this epic event!
LOCATIONS
Special Guest Jay Leno, April 28th in Los Angeles! Hot Wheels Car Fleet, Photo Ops, Cool Swag, Kid Play Zones, and more. Join us for an awesome day of family fun!
WHAT WE'RE LOOKING FOR
AUTHENTICITY
Have you ever seen a car and said, “That looks like a Hot Wheels?” We’re looking for that “Hot Wheels-ness” that nails the amazing performance and outrageous design we’re known for.
ORIGINALITY
We’ve made over 25,000 unique vehicle models in the past 50 years, so we’re looking for something with unique details that stands out from the rest.
GARAGE SPIRIT
It’s built, not bought, just like Hot Wheels. We’re looking to see some elbow grease that exemplifies the challenger spirit it took to build.
Detail here
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